A brand new publishing on cultural strategies in business

    About This Project

    The research of Dr. Chiara Isadora Artico, founder of Current Corporate, conducted together with prof. Michele Tamma (Ca’ Foscari University, Venice), is the first one who focused and described a multi-layered frame on industrial art and cultural strategies.

    You can read the pioneering results of the research in the book Entrepreneurship in Culture and Creative industries, published by Springer International Publishing, thanks to the Universities of Eichstätt, Dijon and Bolzano.

    Category
    Business, Company
    Tags
    Art & Business, Art strategies for businesses, Country of origin, Creative Industries, Cultural strategies for businesses, industrial heritage, Industries and territories, Luxury and culture-based products, Luxury perfumery